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We organize producer-only farmers' markets.
Only farmers and food producers are invited to market, and they
are only allowed to sell their own produce. Here are the rules defining
producer-only.
LONDON FARMERS' MARKETS RULES
These Rules ('the Rules') apply to all those (the 'Producer'
or 'You') who sell at any farmers' market ('the Market') run by
London Farmers' Markets Ltd ('We' or 'the Company'). By signing
below, you agree to follow the Rules fully.
These Rules matter. They make our farmers' markets unique-for
farmers, artisan food producers, and customers. If you break the
Rules, we may suspend or expel you from the Markets. If you are
in doubt, please ask. We are happy to clarify points and explain
our reasons.
Cheryl Cohen & Mark Handley
July 2003
- PRODUCER-ONLY You, the Producer named in the application,
must raise, grow, produce, catch, gather, or bake everything you
sell. You must attend the Market. You may not sell items on behalf
of, or bought from, anyone else. The term Producer includes you,
your family, and employees who are directly involved in production.
- REGIONAL and LOCAL FOODS The goods you sell must be raised,
grown, produced, gathered, caught, or baked within 100 miles of
the M25 ('the Region'). When possible, we invite Producers who
are within 50 miles or less of the M25.
- DEFINITION of PRODUCER We allow three kinds of Producer.
Different rules apply. You may be in more than one category. For
example, a beef farmer (Primary Producer) may make jam from raspberries
grown in the Region (Secondary Producer).
PRIMARY Producer-Raises raw ingredients such as apples
or beef in the Region
SECONDARY Producer-Makes products with major ingredients
from the Region (soup, jam)
BAKER-Makes baked goods. Produce and major ingredients
such as meat must be regional
- PERMITTED PRODUCTS You may sell fruit, vegetables, herbs,
eggs, fish and shellfish, meat, poultry, game, dairy products,
honey and bee products, wine, spirits, cider, beer, juice, preserves,
baked goods, flowers, and plants. You must ask our permission
to sell any items not listed here and not listed on your application.
We may invite you to sell only certain items listed on your application.
- DAIRY Milk and cream must come from your own herd. You
must make cheese, yoghurt, and other processed dairy products
yourself from milk from your own herd. Grazing animals must have
regular access to pasture. All animals must be free to move around.
You may not feed hormones or routine antibiotics.
- MEAT You must raise the animals for pork, beef, lamb,
buffalo, venison, and any other farmed meat. Half of each of your
animal species must be born on your farm, except beef. Beef young
stock may be bought as stores. Animals not born on your farm must
spend half their lives on your farm. Grazing animals must have
regular access to pasture. All animals must be free to move around.
You may not feed hormones or routine antibiotics.
- POULTRY and EGGS You must raise table poultry
on your farm from day-olds. You may buy laying hens as pullets.
Birds must have regular access to pasture and must be free to
move around indoors. You may not feed hormones or routine antibiotics.
- FISH You must raise or catch the fish and shellfish you
sell. You must hold current permits and licenses.
- GAME You must hold a current licence to deal in game,
raise at least 25% of all game sold at the Market on your own
or rented land, and have full knowledge of the production system
of other game you sell.
- PROCESSED MEAT, FISH, and GAME Primary Producers
must raise or catch meat, game, or fish in processed foods such
as sausages or smoked fish. You may purchase minor ingredients
such as spices. We prefer that you make your own processed meats.
However, in some cases another party may make these foods from
your ingredients. If so, you must: a) ask our permission; b) supervise
recipes; c) show that the raw ingredients are yours; and d) sell
mostly unprocessed meat or fish.
- BOTTLED DRINKS You must press, mix, bottle, and mature
wine, beer, spirits, juice, and cider exclusively from ingredients
you grow. You may buy minor ingredients such as spices and ginger.
- FRESH JUICE You may make fresh juice on the market using
at least one ingredient you grow. Other produce you juice must
be bought on the market. You must name the source of regional
ingredients. You may buy minor ingredients such as spices and
ginger.
- PLANTS and FLOWERS You must grow the flowers and
plants you sell including Christmas trees. You must make arrangements
yourself from your own plants. Where it is legal, you may gather
plants, flowers, and herbs from the wild.
- HONEY and BEE PRODUCTS You may sell honey collected
from your own hives kept within the Region. Honey must be your
main product, but you may also sell candles, soap, or other products
you make from your honey and wax.
- PRESERVES Secondary Producers must mix, cook, and bottle
preserves, including jam, pickles, salsa, sauce, and chutney,
from scratch. Major ingredients, such as berries in jam, must
be from the Region. You may make marmalade with local honey if
honey is more than 50% of the ingredients. You must name the source
of regional ingredients.
- BAKED GOODS-BREAD, CAKES and DESSERTS Bakers must
make baked goods from scratch. You may buy flour, spices, and
other minor ingredients such as lemons not grown in the Region.
If produce is a major ingredient (as in apple pie), produce must
be regional. You must name the source of regional ingredients.
- BAKED GOODS-SAVOURIES and PIES Secondary Producers
must make soups, meat pies, quiches, and other foods from scratch.
Major ingredients such as produce in soup, eggs in quiche, or
meat in pies must be from the Region. You must name the source
of regional ingredients.
January 2004
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